Founded in 2004 in the south of France by two brothers, DEELUXE is a leading brand of ready-to-wear and accessories for men and women.

Drawing on their fashion expertise, after specializing for many years in retail sales and brand representation, they created 20 years ago a new brand with bohemian, daring, chic and casual inspirations at the right price.

While the brand initially developed collections for men and denim, for several years now it has been designing collections for women, which are highly popular with its customers and feature a strong emphasis on prints and colors.

DEELUXE is distributed in over 1,200 points of sale in France and abroad, through a network of corners and shops-in-shops in department stores, in several multi-brand boutiques and on the best e-shops and marketplaces.

#deeluxemen

The men's line is at the origin of the creation of DEELUXE, which in 20 years has become a key brand in men's fashion.At once rock, chic and casual, the brand offers original and timeless collections.

#deeluxewomen

In 2015, DEELUXE launched its women's collections, offering a wide range of rock, bohemian, elegant and resolutely trendy clothes. From casual outfits to dressier silhouettes, the brand offers a complete wardrobe and a style to suit every occasion. 

#deeluxekids

Since 2009, DEELUXE has been offering modern, original collections with a focus on comfortable cuts and fabrics for total freedom of movement. Now a leading brand among young people, DEELUXE has a contemporary look that allows every kid to express their own taste and identity.